What can you get across in 140 characters or less? Most people find it difficult to relay their points but today’s most popular social media sharing site, Twitter is an essential tool to learn for any good marketing strategy. Understanding how to use Twitter is the primary step.
Your Twitter Name
You need to choose a logical and easy to remember Twitter name for your marketing strategy you are not afraid to write on business cards. This means do not put something derogatory as your screen name or company’s name. You should always attempt to incorporate you company’s name. Sometimes this might not be possible. If it is not possible then you should quickly refer back to what you are doing. Use some kind of combination of your screen name and company name.
In 2007 Twitter became its own spin-off company. This company was developed form a series of developmental stages which were meant to serve small groups of people to provide them quick information. Today, Twitter is used to send information out to large groups of people. Twitter will soon begin ranking tweets due to the sheer number of tweets each day!